Think Global, Act Local!

  1. Communicators Forum, MTN-NG seek to hone greenhorn graduates


    - Finally, I can now go to sleep with both eyes closed! ...hoping this new initiative would 'Go' like a dream. The first ever Communicators Forum was organised by Awesome Communications in partnership with MTN Nigeria in order to bridge the gap between class room knowledge and the practical communication industry experiences. Participating tertiary institutions are from the western part of Nigeria. The theme of the event was 'Go Communicate'. Speaking at the event Mr. Joshua Ajayi, CEO of Awesome Communications and host of the programme said the need to provide a veritable platform where communicators can interact with practitioners in the marketing communication…

  2. Respect for culture in media broadcast, and marketing?!


    - In recent years, there has been a barrage of criticism against the media concerning disrespect for cultural values in programme broadcast, marketing communications and advertorials in Nigeria. The brands are most hit; accused of inculcating corrupt brand associations in the community, especially in the youths. Unfortunately, it's not a clear cut issue since the brands in question are the market leaders and there's no law, or at least "a senate house-committee" on advert buzz word and related issues to critically scrutinized brand advertisement across boards- thus these criticisms are no more than a pull-them-down syndrome: unprofessional, and naive statements: worst,…