Ghana: MultiChoice Africa passes 1m mark
- Posted on Monday 14 December 2009 - 12:37Ameyaw Debrah, AfricaNews reporter in Accra, GhanaMultiChoice Africa, a leading pay-TV operator in Africa, has broken through the one million subscriber mark.
"This is a significant milestone and we are well on track to achieve further growth with the introduction of new satellite technology early next year," says newly appointed President Collins Khumalo, adding that this growth reflects the resilience of pay TV in tough economic conditions.
Khumalo, who recently replaced Eben Greyling as MultiChoice Africa President, will provide strategic leadership as the company moves to the next stage of its development. A seasoned executive with a comprehensive track record at MultiChoice Africa's operations around the continent, Khumalo will sustain the company's strategic focus of investing in people, supporting the development of small businesses, technology and local content.
Greyling has taken over as Head of pay-TV platforms at MultiChoice Africa's parent company MIH.
"Despite the tough operating environment following the global financial crisis, our growth in subscriber numbers is pleasing" says Khumalo. He attributes this growth to the rich and diverse range of world class channels, as well as to the variety of affordable DStv bouquet options. "DStv provides some of the best television entertainment worldwide. It is an affordable and attractive option, catering for the whole family." says Khumalo.
With operations in 48 Sub-Saharan countries, Khumalo will continue to focus on MultiChoice Africa’s investments and on satellite infrastructure, digital technology and new channels, with the focus ultimately on improving the DStv subscribers’ experience. In line with this focus, MultiChoice recently rolled out High Definition Personal Video Recorders (HD PVRs), allowing subscribers more control of their viewing though added functionality such as recording, rewinding and pausing live television, allowing viewers and watch programming at their own convenience.
"Through our key channels we will continue to invest in content made in Africa for Africa, in new technology, in skills development and in developing our people to ensure that we continue to deliver exceptional value for our subscribers. We also remain committed to supporting local economies through our social investment initiatives," concludes Khumalo.
_footer
Voices of Africa is a training programme by Voices of Africa Media Foundation | Copyright 2009 | info@voamf.org














